Technical

Hreflang

HTML attribute that indicates language and regional targeting of webpages for multilingual and multi-regional sites.

Understanding Hreflang

Hreflang tags tell search engines and AI systems which language variant of a page to serve to specific audiences. Format: <link rel="alternate" hreflang="en-us" href="...">. Proper hreflang implementation prevents duplicate content issues and ensures AI systems cite the correct language version when answering queries in different languages.

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