Content Managers: Get AI to Recognize Your Latest Updates
How content managers can identify and solve the problem of ai doesn't know your recent updates. Role-specific strategies and action items.
Why This Matters for Content Managers
For Content Managers, you've launched new features, products, or updates but AI systems still describe your old offerings. Bridge the knowledge gap. This directly impacts your ability to succeed in your role as AI becomes a primary discovery channel.
Signs Content Managers Should Recognize
AI describes your product based on old versions
Recent feature launches aren't mentioned by AI
AI knowledge seems frozen at a past point in time
Competitors' updates are reflected but yours aren't
Solutions for Content Managers
Strategies tailored for content managers:
Create dedicated pages for major updates and features
Publish blog posts announcing significant changes
Update core pages to reflect new capabilities
Build external coverage through PR and partnerships
Make changelog and release notes crawlable
Add update dates prominently to key pages
Action Items for Content Managers
Start with these concrete steps:
Audit top 10 pages for AI-friendly structure
Create a content brief template with AI optimization checklist
Add clear definitions and summaries to key content
Include specific statistics and data points AI can cite
Set up a content refresh calendar for evergreen pieces
Helpful Resources
Content Managers Guide
Complete guide for content managers