Claude: Why ChatGPT Doesn't Recommend Your Brand
How to fix the problem of not appearing in chatgpt recommendations specifically for Claude. Platform-specific solutions and prevention strategies.
Why This Happens in Claude
Claude prioritizes accuracy and trustworthiness in its recommendations. Anthropic's crawler (ClaudeBot) indexes content, but Claude particularly values E-E-A-T signals—expertise, experience, authoritativeness, and trustworthiness. If your content doesn't demonstrate genuine expertise or if ClaudeBot is blocked, Claude won't include you in recommendations.
Signs You Have This Problem in Claude
Claude cites competitor documentation but not yours
Users asking Claude for recommendations don't see your brand
Claude's detailed analysis mentions alternatives but ignores you
Your product doesn't appear in Claude's comparison responses
How to Fix This in Claude
Follow these Claude-specific solutions:
Allow ClaudeBot in robots.txt: User-agent: Claude-Web, Allow: /
Focus on E-E-A-T signals that Claude values for trustworthiness
Create detailed, well-researched content with proper citations
Include author credentials and expertise signals
Structure content logically with clear headings
Publish content that demonstrates genuine expertise
Claude Technical Details
Crawler Name
ClaudeBot
User Agent
Claude-Web
Required robots.txt configuration:
User-agent: Claude-Web
Allow: /Prevent This Problem in Claude
Regularly audit your robots.txt (for Claude-Web) for Claude crawler access
Monitor brand mentions in Claude responses using test queries
Keep content fresh and updated with recent dates
Build citations from authoritative sources in your industry