Marketing Teams: Fix Your Structured Data for AI Visibility
How marketing teams can solve the problem of structured data not being read by ai. Tailored strategies and solutions for your business type.
Why This Matters for Marketing Teams
For marketing teams, you've implemented structured data but AI systems still don't understand your content properly. Here's how to fix it. This directly impacts your ability to be discovered by potential customers who increasingly use AI for research and recommendations.
Signs Marketing Teams Face This Problem
Schema markup isn't reflected in AI responses
Organization info isn't recognized by AI systems
Structured data works in Google but AI ignores it
JSON-LD implementation not improving AI understanding
Solutions for Marketing Teams
Follow these strategies tailored for marketing teams:
Validate all schema with Google's Rich Results Test
Ensure schema data exactly matches visible content
Use complete schema with all recommended properties
Place JSON-LD in the <head> or end of <body>
Implement @graph structure for multiple schema types
Add sameAs properties to connect your brand across platforms
Prevention for Marketing Teams
Validate schema after every page update
Use automated testing in your deployment pipeline
Keep schema synchronized with content changes
Follow schema.org guidelines strictly