Marketing Teams: Fix Outdated AI Information About Your Brand
How marketing teams can solve the problem of ai giving outdated information about your brand. Tailored strategies and solutions for your business type.
Why This Matters for Marketing Teams
For marketing teams, aI assistants are telling users wrong or outdated information about your company, products, or services. Learn how to correct this. This directly impacts your ability to be discovered by potential customers who increasingly use AI for research and recommendations.
Signs Marketing Teams Face This Problem
AI describes your marketing teams using old information
Outdated pricing or features appear in AI responses about you
AI mentions discontinued products/services as current offerings
Previous positioning still appears in AI descriptions
Solutions for Marketing Teams
Follow these strategies tailored for marketing teams:
Audit and update all pages with current, accurate information
Add 'Last Updated' dates to key pages to signal freshness
Implement proper canonical URLs to consolidate page authority
Remove or redirect outdated content pages
Create a dedicated 'About' page with current company information
Reach out to third-party sites to update their information about you
Prevention for Marketing Teams
Schedule quarterly content audits
Use structured data with dateModified properties
Maintain consistency across all web properties
Monitor what AI says about you regularly
Helpful Resources
This Problem for Other Business Types
Startups
AI Giving Outdated Information About Your Brand for startups
Small & Medium Businesses
AI Giving Outdated Information About Your Brand for small & medium businesses
B2B Companies
AI Giving Outdated Information About Your Brand for b2b companies
E-commerce Brands
AI Giving Outdated Information About Your Brand for e-commerce brands