Marketing Teams에 왜 중요한가
For marketing teams, aI assistants are telling users wrong or outdated information about your company, products, or services. Learn how to correct this. This directly impacts your ability to be discovered by potential customers who increasingly use AI for research and recommendations.
경고 신호
다음과 같은 증상이 나타나면 이 문제를 겪고 있을 수 있습니다:
AI describes your marketing teams using old information
Outdated pricing or features appear in AI responses about you
AI mentions discontinued products/services as current offerings
Previous positioning still appears in AI descriptions
해결 방법
이 문제를 해결하기 위한 실행 계획입니다:
Audit and update all pages with current, accurate information
Add 'Last Updated' dates to key pages to signal freshness
Implement proper canonical URLs to consolidate page authority
Remove or redirect outdated content pages
Create a dedicated 'About' page with current company information
Reach out to third-party sites to update their information about you
문제 예방
Schedule quarterly content audits
Use structured data with dateModified properties
Maintain consistency across all web properties
Monitor what AI says about you regularly
유용한 리소스
Marketing Teams 가이드
marketing teams 전체 가이드
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