Marketing Teams: Help AI Understand Who Your Product is For
How marketing teams can solve the problem of ai misunderstands your target audience. Tailored strategies and solutions for your business type.
Why This Matters for Marketing Teams
For marketing teams, aI recommends your product to the wrong audience or misrepresents who you serve. Clarify your ideal customer for AI. This directly impacts your ability to be discovered by potential customers who increasingly use AI for research and recommendations.
Signs Marketing Teams Face This Problem
AI recommends you for wrong use cases or audiences
Your product is suggested for markets you don't serve
AI doesn't mention your actual target customers
Wrong buyer personas are associated with your brand
Solutions for Marketing Teams
Follow these strategies tailored for marketing teams:
Add explicit 'Who this is for' sections on key pages
Create audience-specific landing pages
Include customer profile information in content
State who you serve (and don't serve) clearly
Use audience-specific language and examples
Implement audience targeting in schema markup
Prevention for Marketing Teams
Test AI understanding of your target audience
Create content for specific audience segments
Be explicit about ideal customer characteristics
Maintain consistent audience messaging