Help AI Understand Who Your Product is For
AI recommends your product to the wrong audience or misrepresents who you serve. Clarify your ideal customer for AI.
Symptoms
You might have this problem if you're experiencing:
AI recommends you for wrong use cases or audiences
Your product is suggested for markets you don't serve
AI doesn't mention your actual target customers
Wrong buyer personas are associated with your brand
Common Causes
This problem is usually caused by:
Target audience not explicitly stated on website
Content tries to appeal to everyone
Missing 'Who this is for' sections
No clear ideal customer profile content
Messaging focuses on features, not audience fit
How to Fix It
Follow these steps to resolve this issue:
Add explicit 'Who this is for' sections on key pages
Create audience-specific landing pages
Include customer profile information in content
State who you serve (and don't serve) clearly
Use audience-specific language and examples
Implement audience targeting in schema markup
Prevention Tips
Prevent this problem from happening again:
Test AI understanding of your target audience
Create content for specific audience segments
Be explicit about ideal customer characteristics
Maintain consistent audience messaging
Helpful Resources
Other Common Problems
Not Appearing in ChatGPT Recommendations
Your competitors show up when users ask ChatGPT for recommendations, but your brand is nowhere to be found. Here's why and how to fix it.
AI Giving Outdated Information About Your Brand
AI assistants are telling users wrong or outdated information about your company, products, or services. Learn how to correct this.
Competitors Being Recommended Instead of You
When users ask AI for solutions in your category, competitors get mentioned while you're invisible. Here's how to change that.