Why It Matters
In the healthcare tech space, AI Share of Voice is critical because medical and health technology decisions require the highest levels of trust and accuracy. AI systems prioritize ai share of voice when surfacing healthcare solutions, and poor performance here means losing visibility to competitors in a high-stakes market. Share of voice indicates market position in AI recommendations. If competitors have higher share of voice, they're capturing more AI-referred opportunities in your space.
How to Measure
Define key queries for your category
Test queries across multiple AI platforms
Count brand mentions for you and competitors
Calculate percentage share per brand
Industry Benchmarks
Top Healthcare Tech companies achieve: 30%+ share of voice
Established Healthcare Tech brands typically see: 15-30% share of voice
Growing Healthcare Tech companies average: 5-15% share of voice
Improvement Tips
Identify queries where competitors dominate
Create superior content for high-value queries
Create clinical evidence summaries and case studies formatted for AI extraction in healthcare searches
Ensure HIPAA compliance documentation and certifications are structured for AI comprehension