Why It Matters for SEO Managers
As an SEO manager, you need technical metrics that demonstrate SEO value. Recommendation Rate helps you recommendations are the highest-intent ai mentions. when ai recommends you, users are actively considering options and your brand is positioned as a viable choice.
How to Measure
Test recommendation queries for your category
Track inclusion in 'best of' and comparison responses
Monitor recommendation consistency across platforms
Compare recommendation rate vs. competitors
Action Items for SEO Managers
Test recommendation queries for your category
Track inclusion in 'best of' and comparison responses
Integrate Recommendation Rate into your SEO reporting suite
Correlate with traditional SEO metrics for insights
Build documentation on how to improve this metric
Industry Benchmarks
Excellent: Recommended in 40%+ of relevant queries
Good: Recommended in 20-40% of queries
Average: Recommended in 10-20% of queries
Poor: Recommended in <10% of queries
Reporting Tips for SEO Managers
Track Recommendation Rate weekly to identify trends early
Benchmark against competitors to contextualize performance
Correlate with organic traffic and rankings
Break down by page type and category
Include technical health metrics alongside
Improvement Strategies
Create comprehensive product/service pages
Build strong review presence
Develop use case-specific content
Increase brand authority and recognition