SEO Managers: Why ChatGPT Doesn't Recommend Your Brand
How seo managers can identify and solve the problem of not appearing in chatgpt recommendations. Role-specific strategies and action items.
SEO 매니저에게 이 문제가 중요한 이유
Traditional SEO is evolving. AI assistants are changing how people search and discover information. SEO managers who add AI visibility to their toolkit become more valuable, while those who ignore it risk becoming obsolete as search behavior shifts.
SEO 매니저가 인지해야 할 징후
Traditional SEO success doesn't extend to AI visibility
AI crawlers aren't accessing your optimized content
Competitors rank in both Google and AI while you only rank in Google
SEO metrics don't capture AI-referred traffic opportunities
SEO 매니저를 위한 해결 방안
SEO 매니저에 맞춘 전략:
Expand robots.txt to include all AI crawler user agents
Create AI-specific content optimization guidelines
Build AI visibility monitoring into your SEO stack
Develop playbooks for AI optimization
Train team on differences between Google and AI SEO
Add AI crawler metrics to your reporting
SEO 매니저를 위한 실행 항목
다음 구체적인 단계부터 시작하세요:
Audit robots.txt for all AI crawler user agents
Implement structured data across key pages
Create AI-specific content optimization guidelines
Set up manual AI query testing protocols
Document AI visibility improvements for stakeholders