Why Microsoft Copilot Matters for SEO Managers
As an SEO manager, Microsoft Copilot represents a critical ranking factor for AI visibility. Microsoft Copilot is integrated across Microsoft's ecosystem—Bing search, Edge browser, Windows, and Microsoft 365. For B2B companies, this means visibility in the tools that millions of professionals...
Microsoft Copilot Key Features
Integration with Microsoft 365 suite
Bing search integration with citations
Enterprise-grade security and compliance
Professional and business focus
Action Items for SEO Managers
Submit your site to Bing Webmaster Tools
Optimize for Bing's ranking factors (similar to Google)
Integrate Microsoft Copilot optimization into SEO reporting
Correlate platform performance with traditional SEO metrics
Document optimization steps for the team
Optimization Tips for SEO Managers
Create content that answers professional and business queries
Implement structured data for enhanced understanding
Correlate platform data with organic traffic and rankings
Break down results by page type and content category
Include technical health metrics alongside platform data