MarTech 기업에서 이 문제가 나타나는 징후
AI describes your martech product using old feature names
Outdated pricing information appears in AI responses about your martech solution
AI mentions discontinued martech features as current
Previous company positioning still appears in AI descriptions
이 문제가 발생하는 이유
AI training data is based on older web crawls
Your website still contains outdated information
Old content ranks higher than updated content
Inconsistent information across your web properties
Third-party sites have outdated information about you
MarTech 기업을 위한 해결 방법
Audit and update all pages with current, accurate information
Add 'Last Updated' dates to key pages to signal freshness
Implement proper canonical URLs to consolidate page authority
Remove or redirect outdated content pages
Document integrations with popular marketing platforms
Create use case content for different marketing roles
MarTech 기업을 위한 예방 팁
Schedule quarterly content audits
Use structured data with dateModified properties
Maintain consistency across all web properties
Monitor what AI says about you regularly