PropTech Use Cases
Implement PropTech-specific schema types for products and services
Enhance PropTech product pages with comprehensive structured data
Build FAQ schema for common PropTech customer questions
Implementation Steps
Audit current schema implementation using Google's Rich Results Test
Identify missing schema types for your content (Organization, Product, Article, FAQ, etc.)
Create schema templates for each page type
Implement JSON-LD in the head section of all pages
Add all recommended properties, not just required ones
Validate all schema implementations
Monitor for schema errors in Search Console
PropTech Tips
Apply Schema Markup Optimization specifically to PropTech use cases
Focus on PropTech buyer personas and their questions
Build PropTech-specific examples and case studies
Use industry-specific schema properties beyond the basics
Validate all schema implementations before deployment
Common Mistakes
Implementing only required properties
Schema data not matching visible page content
Missing validation before deployment
Using deprecated schema types
Recommended Tools
Google Rich Results Test
Schema.org Validator
Screaming Frog for bulk auditing
Schema generators and templates